Marketing
Healthcare organizations today navigate an ever-evolving world in many aspects of medicine, but this is especially true when it comes to attracting and retaining patients. Additionally, the fast-changing online landscape often makes implementing effective marketing strategies for medical practices feel like shooting a moving target.
But however difficult it may be, marketing is a must for healthcare organizations. Those organizations that invest in marketing themselves thrive, while others who resist tend to fall behind. However, time and money spent on this can sometimes pose a concern.
At Ankh, we alleviate you from the time that you’d spend on marketing to focus on patient care. We have developed proven marketing strategies to attract new patients, referrals and to retain your current patient base. Marketing in healthcare is much different than marketing in other types of businesses. It not only requires marketing skills and analysis but also the understanding of the laws and regulations limiting how organizations can advertise and use patient information for marketing purposes. We can build a marketing plan for you that can be tracked to give you the results you’ve been looking for.
